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Businesses, mills and venues

Varsity Theatre (the first Carolina Theatre)

In Chapel Hill. 6 dated events, 1927–1961.

Map tiles © OpenStreetMap contributors. Site locations from the N.C. State Historic Preservation Office survey, Open Orange and OpenStreetMap; town and community pins mark the middle of their mapped buildings.

Indexed works

Books, articles, records and pictures in the index about Varsity Theatre, found by its names in titles, catalog subjects and the index’s descriptions, and read one by one. Those held at OCPL come first.

About the site

Varsity Theatre in Chapel Hill

1957

Black-and-white exterior view of the Varsity Theatre on East Franklin Street in Chapel Hill, dated between 1957 and 1983. Neighbors in the frame include Village Opticians, Jeff's Campus Confectionery and Schoolkids Records, which also traded as Record Bar.

Carolina Theatre in Chapel Hill

1941

Views of the Carolina Theatre, a movie house on East Franklin Street in Chapel Hill, from about 1941 to 1945 and from 1977. The earlier pictures are in black and white.

Varisty Theatre: photographs (Chapel Hill Historical Society)

1994

Front of the Varsity Theatre in Chapel Hill during a parade in 1994, with cars in view. One photograph in the Chapel Hill Historical Society's Prints and Photographs Collection.

Varsity Theatre, Record Bar, Sharyn Lynn Shoppe, Revco: photographs (Chapel Hill Historical Society)

1983

Negatives from 1983 of several Chapel Hill storefronts, among them the Varsity Theatre, Record Bar, the Sharyn Lynn Shoppe and Revco. From the Chapel Hill Historical Society's Prints and Photographs Collection.

Varsity Theatre, Vision Center, Record Bar: photographs (Chapel Hill Historical Society)

1983

Row of storefronts in Chapel Hill in 1983 taking in the Varsity Theatre, the Vision Center and Record Bar. One photograph in the Chapel Hill Historical Society's Prints and Photographs Collection.

Varsity Theatre: photographs (Chapel Hill Historical Society)

1942

The Varsity Theatre in Chapel Hill, 1942 to 1977, in four photographs: students lined up for tickets at the Carolina Theater shortly before it became the Varsity, a night view of the storefront, and two daytime storefronts. From the Chapel Hill Historical Society's Prints and Photographs Collection.

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Carolina Theatre: photographs (Chapel Hill Historical Society)

1940

Photographs of the Carolina Theatre in Chapel Hill from 1940 to 1977: storefront views, the theater closed with a truck parked in front, and a line of patrons waiting outside.

Varsity Theater Window Display: photographs (Chapel Hill Historical Society)

1940

Windows of the Varsity Theater in Chapel Hill, decorated with portraits of GIs. Two photographs dated 1940, from the business series of the Chapel Hill Historical Society's Prints and Photographs Collection (CHHS.002).

Surveys and maps of the area

Not about Varsity Theatre alone: the architectural surveys that cover its town or the county, and maps drawn while it stood. Several of the surveys can be read free online at NC Digital Collections.

The Town and Gown Architecture of Chapel Hill, North Carolina: 1795-1975

Little-Stokes, Margaret Ruth · 2006

Margaret Ruth Little-Stokes's survey of Chapel Hill's town and campus buildings from 1795 to 1975, published by the Preservation Society of Chapel Hill in 2006. Chapters run from the first campus buildings through David Swain's romantic campus to midcentury modernism, followed by area surveys of the campus, east and west Chapel Hill, downtown, Northside and the suburbs.

The town and gown architecture of Chapel Hill, 1795-1975

Little, M. Ruth · 2004 · Preservation Society of Chapel Hill

M. Ruth Little's 2004 architectural history of Chapel Hill and the university campus from 1795 to 1975, written for the Preservation Society of Chapel Hill. A 99-page survey with a bibliography.

Chapel Hill historic sites survey : final report.

Gatza, M. B. · 1992 · Chapel Hill Planning Department

M. B. Gatza's final report of the 1992 Chapel Hill historic sites survey for the town Planning Department, with contributions by Beverly C. Kawalec and Catherine Bishir. It covers historic buildings and districts in Chapel Hill in 80 pages.

Chapel Hill township survey final report

Lally, Kelly A. · 1992

Kelly A. Lally's October 1992 final report on the architectural survey of Chapel Hill township, including Chapel Hill and Carrboro. Besides the report and a bibliography, most of its 56 pages form an annotated index of the historic buildings surveyed.

When Chapel Hill was a village

Love, Cornelia Spencer, 1892-1981 · 1976 · Chapel Hill Historical Society

Cornelia Spencer Love's recollections of Chapel Hill as a village, published by the Chapel Hill Historical Society in 1976 with drawings by John V. Allcott. Love lived from 1892 to 1981, and the book covers Chapel Hill biography, the town's social life and customs, and the faculty of the university before 1962. viii and 87 pages with illustrations.

Occupants and Structures of Franklin Street, Chapel Hill, North Carolina at 5-Year Intervals, 1793-1998

Bryant, Bernard Lee · 1999 · Chapel Hill Historical Society

Bernard Lee Bryant's compilation of who occupied each structure on Franklin Street in Chapel Hill at five-year intervals from 1793 to 1998, issued by the Chapel Hill Historical Society in 1999 as a photocopy of his original computer printout on cotton paper. 191 leaves.

UNC
Show 2 more surveys and maps

Sanborn Fire Insurance Map from Chapel Hill, Orange County, North Carolina.

1925

Sanborn Map Company fire insurance map of Chapel Hill, June 1925, on eleven sheets, with Carrboro also drawn. Sanborn maps recorded the outline, construction and use of each building for fire insurers, so the set shows both towns block by block in the mid 1920s.

Map of Chapel Hill & vicinity.

1933

Street and property map of Chapel Hill and the surrounding country, revised to 1 January 1933 and printed in the town. Topics include streets, real property and the historical geography of Chapel Hill along with maps of the University of North Carolina in its 1793 to 1962 period. A useful sheet for tracing lot lines and street names as they stood at the start of the 1930s.

UNC

Found a book OCPL doesn’t own? You can often borrow it through interlibrary loan at OCPL.

Start at OCPL

    Where to look on the shelf

    These books don’t necessarily mention Varsity Theatre, but they cover where it stands, its kind of building and the land, family and burial records behind it, and they are where a search for a place like this usually goes next. All are at OCPL, most in the Wall Collection.

    Histories of the town and county

    • Rebecca Wall Collection · NC 975.656 STO Chapel Hill: A Pictorial History Stolpen, Steven · 1978

      Steven Stolpen's pictorial history of Chapel Hill, one of the Donning Company's photographic town histories, published in Norfolk, Virginia in 1978. Photographs and portraits carry the story of the town and the university, including references to Thomas Wolfe's years as a student at Carolina. 156 pages with illustrations.

    • Foundational · 975.656 RYAN Orange County Trio: Hillsborough, Chapel Hill, and Carrboro, North Carolina, Histories and Tour Guides Ryan, Elizabeth Shreve · 2004

      Elizabeth Shreve Ryan's combined histories and tour guides for Hillsborough, Chapel Hill and Carrboro, the three towns of Orange County, with the University of North Carolina treated alongside Chapel Hill. Each town gets a narrative history and a tour of its streets and buildings. Published by Chapel Hill Press in 2004, 369 pages with illustrations and maps.

    Buildings and surveys

    • Foundational · NC 720.975 BIS A Guide to the Historic Architecture of Piedmont North Carolina Bishir, Catherine W. · 2003

      Catherine W. Bishir and Michael T. Southern's field guide to the historic buildings of the North Carolina Piedmont, arranged county by county from Wake and Franklin in the east to Mecklenburg and Gaston in the west. The Orange County section takes in Hillsborough, Chapel Hill and Carrboro along with the rural county, with entries on individual buildings and maps for finding them. Published 2003, 596 pages with illustrations and maps.

    • Foundational · NC 917.56 HIS Historic Buildings and Landmarks of Chapel Hill, N.C Chapel Hill Historical Society · 1973

      A pocket-sized guide to the historic buildings and landmarks of Chapel Hill, prepared by the Chapel Hill Historical Society and printed by Creative Printers in 1973. Forty pages with illustrations and maps, 14 by 22 cm. Topics include architecture, historic buildings and historic districts in Chapel Hill, and the guide is useful for a walking tour of the older parts of town.

    Land, family and burial records

    • Foundational · NC 333.3 DUNAWAY Chapel Hill, N.C. History of Town Lots (1790-1930s) Dunaway, Stewart E. · 2014

      Deed transcripts for the town lots of Chapel Hill and adjoining land from 1790 to the 1930s, compiled by Stewart E. Dunaway. Each transcript keeps only the working facts: grantor and grantee, price, acreage and the metes and bounds of the parcel. Self-published in 2014 as Issue 1G, 702 pages with maps and facsimiles.

    In the chronology

    1. A two-story brick building goes up at 121-125 East Franklin Street The building, called the Strowd Building in the survey text, was put up in 1927. After later damage it was rebuilt in its present form in the 1960s, with a balustraded roofline and hooded windows, and in 1992 it housed the Varsity Theatre.
    2. The Carolina Theatre and Jeff's Campus Confectionery open in the new Sorrell building When W. B. Sorrell's building was finished, its first tenants were his optometry shop on the west, the Carolina Theatre in the middle and Jeff's Campus Confectionery on the east.
    3. Students boycott the Carolina Theatre over ticket prices University students stayed away from the Carolina Theatre on Franklin Street to push the price of admission down from forty cents to thirty.
    4. The old Carolina Theatre is renamed The Village With the new Carolina Theatre open on the south side of the street, the 1927 house on the north side took the name The Village.
    5. The Village Theatre becomes the Varsity under new owners Varsity Theatres, Inc., of High Point, headed by Hugh J. Smart, took over Chapel Hill's Village Theatre, renamed it the Varsity and made it a first-run house. The Village was the old Carolina Theatre, renamed in 1942 when the new Carolina opened.
    6. Church and student groups picket Chapel Hill's Varsity Theatre Local church groups and student organizations picketed the Varsity Theatre after Black patrons were refused entry. Later that year the management agreed to admit Black UNC students with ID, and the town's theaters were fully desegregated by early 1962.

    Open these in the chronology →

    Research sources

    Places to visit 4

    Maps, surveys, and the ground itself

    Read contemporary evidence 7

    Newspapers, photographs, and records of the time

    Show all 7

    Ask locally 5

    Local organizations that preserve the story and can help you go further

    Additional research sources

    Other sources to search and local organizations that can help.

    Nearby

    Two mice reading back to back against a leaf, with the hand-lettered words Friends of the Orange County Public Library
    Illustration by Caldecott Medalist Matthew Cordell, gifted to the Friends 2026